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Marketing Insight & Research
Using rich data from subscribed platforms we take a wholistic approach to audience research and analysis looking at interest, behaviours, typologies, and full analysis of demographic, psychographic and sociological factors. This underpins audience and channel selection – increasing media efficiency. Once further combined with 1st party data we will have a complete view and provide data led insights of which forms the basis of the strategy.
Digital Marketing Audit
Knowing and understanding how your customers find you, how they interact with your website and brand across digital and social channel, what digital footprint your competitors have, and where the opportunities are to increase your competitiveness is vital in the current environment.
Our audit asses your digital capabilities and provides a roadmap to scale and improve how to engage with your potential and current customers.
Identifying who are your biggest competitors, understanding their products / services, and uncovering their digital marketing strategy ensures your brand can stay abreast, and assists in formulating your own digital strategy with these insights that improves upon your competitors. It allows you to learn what they are doing right, not doing so well and where the chinks in their strategy are.
Strategic Planning & Recommendation
Combining insights and thought leadership into a digital strategic plan and recommendation provides the business and its stakeholders a clear path forward and ultimately achieve specified objectives.
The strategic plan and recommendation narrow into what matters most for your business and industry and will succinctly show how these can be achieved.
Proof is in the pudding.
Digital strategies and proven results that speak for themselves. Find out how we have grown our clients online.