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What Is Technical SEO?
Technical SEO is at the heart of ensuring your website improves its organic performance. It involves performing technical SEO audits to pick out issues found on your website and recommending fixes that ensure functionality remains smooth. Without technical optimisation, your website could miss opportunities on ranking higher in organic search.
Why Businesses Need Technical SEO
Nearly all businesses will face technical issues with their website at one point or another. This is especially true for growing businesses, where an ever-growing domain will mean that these problems can build up and affect your performance in the background. The need for websites to work across multiple devices only increases the likelihood of errors existing, especially without a proper technical understanding. Technical SEO seeks to address these issues on your website, providing a smooth and uninterrupted experience for your users, a key ranking factor for search engines.
That’s why it’s also best to consult a technical SEO expert when beginning your SEO campaign.
Understanding Your Site With Technical SEO
Not a technical expert? Don’t worry, Ardent’s team of technical SEO specialists will help you understand potential problems with your website and provide recommendations to resolve them effectively.
We achieve this by using comprehensive technical SEO audit software to produce reports of your website works and reveal any areas of improvement for your organic performance. We can solve issues from eCommerce search functionality to simplifying site architecture for a smoother user experience.