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Landing the Right Message

Over the last few weeks businesses have been coming out of the woodwork flooding our inboxes with how they’ve ‘helped’ flatten the coronavirus…
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Don’t Quarantine Your Marketing Strategy

Sure, it’s a scary time, the world is in lockdown, people are confined to their homes and toilet paper is in scarce supply.…
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Video Advertising Trends

In today’s fast changing world, it is important to stay in the know – especially for marketers. Today’s complex media environment requires advertisers…
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Developing a Media Outreach Strategy

What is Media Outreach?   Media outreach is the practice of pitching a story to a news publication or other media outlet. More…
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